Diorshow Pump'N'Volume Mascara

Role Creative Direction
Category Luxury
Country France
Year 2018

Mobile branding creative for the new Diorshow Pump'N'Volume Mascara. I directed the creation in partnership with Dior Paris and the implementation.

The user can choose and select the color to discover the packshot affiliated. During the click event we implemented the pumping animation, a specific detail of the product.

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Demo video

Stack used

  • in-house engine technology

  • Photoshop

  • After Effects

Thank you for watching !